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248 tells the story of the pursuit. Creators, athletes, builders, and the ones still deciding what to build. Long form, first person, and no algorithm deciding who counts.
Not a ranking and not a follower count. These are the people whose work we keep returning to, and who we expect to be writing about. Some are already published here. Most are not yet.
Talks, interviews and podcasts we recognize. Voices doing work at the level we publish. Everything here opens at the source.
BasketballTristan Jass
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StreetballD'Vontay Friga
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StreetballProfessor Live
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PerformancePJF Performance
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The BuildJesse Itzler
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MusicPowfu
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MovementMindsetoftheo
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AnalyticsMaddy Brown
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MobilityJohn Lindsey
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Partnerships
One shelf, one partner, named on the page.
Long-form conversations with the people building something worth keeping.
Twenty-four things built for this game — who made each one, the problem they had, and whether it actually works.
FeatureThe people making basketball on the internet — a living board. We rank it, your votes move it, anyone can nominate.
BasketballFifty player-development coaches, ranked by influence over how basketball players actually get better. Every entry carries the method, the receipt, and one specific thing
BasketballOne hundred people who move basketball attention, weighted hard toward the ones you have not found yet. Every entry carries what they actually do
248 CollectiveHe was doing the work long before he had an audience. Then one reframed email changed who it was for. Jonathan Z. Cohen on
248 CollectiveKieron Frazier grew up inside the machinery of the NFL. What it taught him about loyalty, integrity, and where to plant yourself has outlasted
Work from the creators we follow, pulled in and mirrored automatically to our own media library. Never hotlinked.
POV: your team knows ball@adasbanks
Activarea neuromusculară înainte de antrenament înseamnă să-ți pregătești corpul să…@vlad.codescu
What trilogy have you given a full five stars to?@itsdansbooks
Swish House workout w Great to try out the class…@jackgohlkehoops
I love blending fascia techniques and functional mobility into my…@calibrateyoga
there are hundreds of basketball stats, but only four actually…@wnbadata
What tier would YOU put Atomic Habits in? Be honest.@thewiseinvestor
I miss high school basketball practices, man. Very glad gives…@howtohoopforever248 tells the story of the pursuit. Counsel Collective tells it inside the enterprise. Same conviction that the formation matters more than the title. If you lead inside an organization, your story belongs there. If you build outside of one, it belongs here. Plenty of people are both.
Three ways in. Pick the one that is actually true for you.
A real conversation, then a piece written properly. You approve it before anyone else reads it.
Start hereThe room behind the work. Introductions, feedback, and the people who understand the reps.
Join the collectivePut your name where the pursuit actually happens. The Studio has an open shelf.
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